The digital age might be booming, but companies are still able to find a need for paper and physical product. A crucial addition for businesses to consider is using binding machines and professional lamination equipment to ensure that mass produced items remain durable and polished in appearance.
Companies want to prove to customers that they value organization and efficiency. Using custom folders can further underline this point, as it can help keep important documents together and be easily filed away.
Not everyone agrees, though, that the printing and publishing industries are still valued aspects of society. Google, for example, reigns supreme in the online world and is working on promoting their services as environmentally preferable to print and paper.
A recent open-letter from Two Sides, a non-profit that promotes sustainable and efficient use of paper, says that Google is out of line. Specifically, the company explains that Google’s activities carry a heavy environmental footprint.
“In reality we live in an increasingly digital world and electronic and paper based communication coexist,” wrote Martyn Eustace, UK director and Phil Riebel, U.S. president. “Each has environmental impacts and it would be helpful, and more honest with consumers, if organizations would not try to differentiate their products and services on the basis of spurious and unattributed environmental claims.”
According to Two Sides, Google uses 2.3 billion kilowatt-hours of electricity a year, which would power 207,000 U.S. homes for one year. Additionally, 100 searches on Google is equivalent to burning a 60 watt light bulb for 20 minutes, using 0.03Kwh electricity and 20 gms of carbon dioxide.
The non-profit also explained that while it takes energy to produce paper, most of it is renewable. Over 65 percent of the energy used to make pulp and paper in the United States, and 54 percent in Europe, originates from renewable biomass.