by psbind | Aug 14, 2012 | Collateral design tips
Lane Bryant is introducing a $10 million advertising and marketing campaign to make its product more relevant to current and prospective customers, according to the New York Times. Specifically, the women’s plus-sized fashion retailer is creating new print...
by psbind | Aug 7, 2012 | Collateral design tips
Continuously mentioned in this blog is the importance of being able to evolve along with technology, in order to keep up with the times and the ever-changing needs of customers. Vistaprint is no different, and has been taking strides to ensure that it doesn’t...
by psbind | Aug 3, 2012 | Collateral design tips
Before the digital age of design, color management involved a highly-skilled eye and a knack for consistency. Now, the process has transformed into an even more elaborate and intricate work of art, complete with high-volume runs and repeat orders, according to the...
by psbind | Jul 31, 2012 | Collateral design tips
In order for businesses to continue to thrive, it is important for them to be willing to make adjustments over time and ensure that they are continuously able to cater to the changing needs of their customers. For example, signs that are placed in the windows of...
by psbind | Jul 19, 2012 | Collateral design tips
When it comes to improving quality control and downtime in everyday printing operations, the printing industry doesn’t always take a proactive approach, according to a recent survey by Trelleborg Printing Solutions. Specifically, 100 senior stakeholders in the...
by psbind | Jul 12, 2012 | Collateral design tips
A good way for a company to ensure that their printed project stands out is by adding special effects into the design. Everything from packaging to business cards can be styled in innovative ways to differentiate them from other company creations. In a recent Quick...
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